Marketing News

Beauty and Personal Care Market Thrives Across the Middle East & North America Region

Growth drivers include technological advances, economic conditions and strategic business factors.

The beauty and personal care markes in the Middle East and North Africa (MENA) are projected to reach $95.2 billion by 2030, with a CAGR of 9.0% for the forecast period of 2025-2030, per a new study from BCC Research. The report is particularly relevant as investment and funding in the MENA beauty and personal care market are accelerating, supported by government efforts to boost local production and reduce imports. Rising demand for quality products, social media influence, evolving fashion ...

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